Moving The Free Line - Part 1
July 23rd, 2008If you want to get serious about blogging, I highly recommend you check out Yaro Starak. I was watching a free video of his early this morning and he mentioned “Moving The Free Line”.
I like that term.
What “Moving The Free Line” means is giving more away for free than you used to. Maybe it’s an ebook that was free but now comes with a bonus ebook or a video. One way or another you are trying to “over deliver” with what you give away for free.
Here at FreeComputerConsultant.com I think I have done a pretty fair job of “over delivering”. After all, my offline clients pay over $100 per hour for my time and opinions. On this website, it’s free.
In fact, the only thing I have sold, I sell cheaply. Namely my two eBooks.
My first eBook, “How To Improve Your Email Image” has sold for under $10 the whole time it has been offered. I just haven’t gotten around to raising the price and creating new PayPal buttons. To be quite honest, the eBook doesn’t sell all that well because people don’t care about their email image. I see that every day.
People, in general, don’t care if their emails get opened. Again, I see the evidence every day.
I shouldn’t be surprised, a lot of people don’t even care how they look. With the advent of the popular “bed head” hairstyle, the shorts falling off one’s butt to reveal not just designer undies, but as of the 4th of July I have (unfortunately) seen “tightie-whities” prominently displayed this way. Curiously, the young men sporting this look did NOT have a legion of attractive young girls surrounding them.
My other eBook, “One Secret Can Save You 8 - 16% Buying Dell Online” has been a better seller, and I could easily charge more considering how much you save with just one Dell purchase, but I haven’t gotten around to that either.
Here again, most people are looking for a FREE COUPON CODE that will save them a few bucks; without considering how many dollars they could save by spending less than $20 on my eBook. Corporations especially could save HUGE money time and again by buying a $17 eBook (that still sells for $14.95 because I’m too lazy to create a new PayPal button) once.
If you detect a little bit of “grit” in my writing today, it’s probably because I received an email from someone who read this post on my new FREE Support Forum. Here’s the post:
I ordinarily try the free adaware.
http://www.lavasoft.com/single/trialpay.php
The person emailed me this:
You’r no better sir you refer me to some site to buy a product by clicking on more “blind” links to buy some more crap!
This is what is Killing America the BS crap on the net!
Either sell a good product or take it else where
If you notice in my recommendation, I bolded and italicized the word FREE. I gave the person a link, not cloaked by me in any way, that has a download button for the free version of AdAware. I am NOT a web affiliate for LavasoftUSA and would make ZERO if anyone chose to buy the PAID version available on the same webpage.
Come on, folks! I know everyone wants free, but can you blame LavasoftUSA from wanting to offer a better product for a price? And is that MY FAULT for sending you a link to page that has BOTH? I said to use the FREE one!
Quite frankly, I and my clients have gotten such benefit out of the free version for so many years we probably should send them some money. They have been gracious in offering such a great free version we are indebted to them.
If someone offers you value, please don’t object to paying something for it.
If I tell you something is free, then it’s free; unless I’ve been misinformed. If so, contact me and let me know and I’ll change it.







